Top 5 Virtual Fitness Programs in Oceania Q3 2023

During the third quarter of 2023, the top 5 virtual fitness programs in Oceania exhibited varied performance metrics across weekly downloads, revenue, and active users. Here’s a detailed look at how each app fared:

Strava: Run, Bike, Hike saw a significant increase in weekly revenue, peaking at approximately $134K in the week of July 24. Weekly downloads showed a gradual upward trend, culminating in 11.5K downloads by the end of September. Active users also grew steadily, reaching around 343K in the final week of the quarter.

Fitbit: Health & Fitness experienced fluctuating weekly revenue, with a notable high of $115K in late June before stabilizing around $70K towards the end of September. Downloads remained relatively stable, averaging around 6K per week, while active users peaked at 252K in mid-September before slightly declining to 220K by the end of the quarter.

Sweat: Fitness App For Women maintained a steady revenue stream, averaging approximately $42K weekly. Downloads were consistent, though modest, peaking at 1.1K in mid-July. Active users fluctuated slightly but remained around 7K throughout the quarter.

AllTrails: Hike, Bike & Run showed a consistent revenue increase, peaking at $40K in mid-September. Weekly downloads saw a high of 15.8K in early July, while active users peaked at 91.5K in early July before tapering off to around 70K by the end of the quarter.

Kic: Health, Fitness & Recipes demonstrated a strong performance in revenue, reaching approximately $45K in the last week of September. Downloads were steady, with a notable peak of 1.7K in mid-September. Active users showed a gradual increase, peaking at around 3.8K in mid-September.

For more detailed insights on these applications, visit Sensor Tower.